You’ve launched your new website, added paid search and started to create content or products, so what’s next? How do you know what content attracts site visitors and what optimizations can be made to boost online conversions. You can either hire a consulting firm to project who your target demographic is, or you can use Google Analytics. As a Certified Google Analytics Consultant, SMJ Digital Consulting can assist your business by providing accurate online behavior metrics and dimensions allowing you the opportunity to make data-based marketing decisions.
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